Tracking Global Happiness
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2014
Le téléchargement nécessite un accès à la bibliothèque YouScribe Tout savoir sur nos offres
42
pages
English
Documents
2014
Le téléchargement nécessite un accès à la bibliothèque YouScribe Tout savoir sur nos offres
Publié par
Publié le
31 janvier 2014
Nombre de lectures
55
Langue
English
Poids de l'ouvrage
1 Mo
These are the findings of the Global @dvisor Wave 52 (G@52),
an Ipsos survey conducted between December 3rd to December 17th ,2013
Voir
an Ipsos survey conducted between December 3rd to December 17th ,2013
Publié par
Publié le
31 janvier 2014
Nombre de lectures
55
Langue
English
Poids de l'ouvrage
1 Mo
Global @dvisor
Tracking Global Happiness These are the findings of theGlobal @dvisorWave 52 (G@52), rd th an Ipsos survey conducted between December 3 to December 17 ,2013
A Global @dvisory–G@52–December 2013 TRACKING GLOBAL HAPPINESS
Analytic Components
Global @dvisor
There is one analytic component that makes up the findings of this monthly report. Each analysis comes from tracked questions dealing with:
1. Taking All Things Together, Citizen Consumers Who Are Happy Taking all things together, would you say you are very happy, rather happy, not very happy or not happy at all?
© 2013 Ipsos
A Global @dvisory–G@52–December 2013 2 TRACKING GLOBAL HAPPINESS
Global @dvisor
Methodology •findings of the research conducted by global research company Ipsos. The research wasThese are conducted on the “G@52”wave between December 418, 2013. •The monthly Global @dvisor data output is derived from a balanced online sample in 24 countries around the world via the Ipsos Online Panel system. • in thethe survey presented herein, an international sample of 18,153 adults aged 18 64For the results of US and Canada, and age 1664 in all other countries, were interviewed. •Approximately 1000+ individuals participated on a country by country basis via the Ipsos Online Panel with the exception of Argentina, Belgium, Hungary, Indonesia, Mexico, Poland, Russia, South Africa, South Korea, Sweden and Turkey, where each have a sample approximately 500+. •The precision of Ipsos online polls are calculated using a credibility interval. In this case, a poll of 1,000 is accurate to +/ 3.5 percentage points and one of 500 is accurate to +/ 5.0 percentage points in their respective general populations. •In countries where internet penetration is approximately 60% or higher, the data output is considered to reflect the general population: Argentina, Australia, Belgium, Canada, France, Germany, Hungary, Italy, Japan, Poland, South Korea, Spain, Sweden, United Kingdom and United States. The nine remaining countries surveyed–Brazil (45.6% Internet penetration among its residents), China (41%), India (11.4%), Indonesia (22.1%), Mexico (36.5%), Russia (47.7%), South Africa (17.4%) and Turkey (45.7%)—have lower levels of connectivity. The samples in these countries are therefore considered reflective of the online populations in these countries and tend to be more urban and have higher levels of education and income than the general population. AGlobal @dvisory–December 2013 G@52The Economic Pulse © 2013 Ipsos
50%
40%
Global Average Tracked Global Citizens Assess Their State of Happiness
Total Very Happy
Global @dvisor N/C
30% 26% 25%25%25%25%25%25%25%24% 24% 24% 23% 23%23%23%23% 23% 23%23% 22% 22% 22%22% 22% 22%22% 22%22%22%22%22%22% 21% 21% 21% 21% 21% 20%20%20% 20%20%20%20%20% 20%
10%
0%
Taking all things together, would you say you are... © 2013 Ipsos
A Global @dvisory–G@52–December 2013 4 TRACKING GLOBAL HAPPINESS
Global @dvisor Global Average Tracked 1 Global Citizens Assess Their State of Happiness Total–Very + Somewhat Happy 90% 81% 80% 80%80% 80% 79% 79% 79%79% 80%78%78% 78% 77% 77%77%77% 77%77% 77% 77% 77% 77% 77% 76% 77% 76% 76%76% 76% 76% 76% 76% 76%76% 76% 76% 76% 75%75%75% 75% 75% 75%75% 74% 70%
60%
50%
40%
Taking all things together, would you say you are... © 2013 Ipsos
A Global @dvisory–G@52–December 2013 5 TRACKING GLOBAL HAPPINESS
Global @dvisor
All Countries Taking all things together, would you say you are very happy, rather happy, not very happy or not happy at all? 'Very Happy' Total20% Indonesia55% India41% Mexico38% Brazil33% South Africa26% United States26% Canada24% Argentina22% Sweden22% Turkey22% Saudi Arabia20% Australia19% Belgium17% Great Britain16% Japan12% Poland12% Spain12% France11% Germany11% Russia11% China10% Italy9% Hungary8% South Korea6% A Global @dvisory–G@52–December 2013 6 TRACKING GLOBAL HAPPINESS © 2013 Ipsos
Global @dvisor Countries Taking all things together, would you say you are very happy, rather happy, not very happy or not happy at all? Very Happy Rather Happy Total Happy Total20% 55%75% Indonesia55% 37%92% India41% 43%84% Mexico38% 35%73% Brazil33% 49%82% South Africa26% 55%81% United States26% 58%84% Canada24% 62%86% Argentina22% 43%65% Sweden22% 64%85% Turkey22% 55%77% Saudi Arabia20% 56%76% Australia19% 65%84% Belgium17% 65%82% Great Britain16% 63%80% Japan12% 54%66% Poland12% 60%73% Spain12% 47%58% France11% 68%79% Germany11% 66%77% Russia11% 48%59% China10% 72%82% Italy9% 60%69% Hungary8% 45%53% South Korea6% 56%61% A Global @dvisory–G@52–December 2013 7 TRACKING GLOBAL HAPPINESS © 2013 Ipsos
Global @dvisor Country by Country Taking all things together, would you say you are very happy, rather happy, not very happy or not happy at all?
A Global @dvisory–G@52–December 2013 TRACKING GLOBAL HAPPINESS
Global @dvisor Argentina–ngTrkiac Taking all things together, would you say you are very happy, rather 3 happy, not very happy or not happy at all? Total Happy ArgentinaRather happy Very happy 70% 69% 69% 69% 68% 70% 67% 69% 68% 68% 68% 67% 67% 67% 67% 67% 67% 67% 67% 67% 66% 67% 66% 64% 66% 65% 65% 65% 64% 64% 62% 59% 59% 59% 58% 58% 58% 54% 47% 45% 41% 45% 45% 45% 47% 47% 48% 44% 46% 38% 48% 44% 46% 45% 45% 44% 46% 43% 43% 43% 48% 46% 48% 44% 49% 45% 47% 33% 47% 44% 38% 38% 38% 41% 39% 32%
22% 22% 17% 25% 22% 18% 22% 21% 23% 23% 23% 24% 23% 23% 19% 19% 19% 22% 18% 18% 26% 25% 19% 21% 22% 20% 21% 21% 22% 21% 19% 22% 21% 23% 22% 21% 22% 22% Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May June July Aug Sept Oct Nov Dec 2010 2010 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2012 2012 2012 2012 2012 2012 2012 2012 2012 2012 2012 2012 2013 2013 2013 2013 2013 2013 2013 2013 2013 2013 2013 2013 A Global @dvisory–G@52–December 2013 9 TRACKING GLOBAL HAPPINESS © 2013 Ipsos
Global @dvisor Australia–kiaTcrng Taking all things together, would you say you are very happy, 3 rather happy, not very happy or not happy at all? Total Happy Australia Rather happy Very happy 91% 89% 88% 88% 88% 88% 88% 87% 87% 86% 86% 85% 87% 85% 86% 85% 85% 86% 85% 85% 84% 85% 84% 84% 84% 84% 83% 83% 83% 83% 83% 82% 82% 81% 81% 82% 80% 81% 53% 50% 57% 58% 56% 60% 60% 61% 56% 58% 59% 61% 55% 56% 56% 56% 59% 57% 63% 60% 62% 59% 63% 58% 58% 64% 66% 62% 59% 61% 65% 63% 65% 59% 61% 61% 65% 62%
38% 32% 38% 27% 29% 24% 31% 27% 25% 26% 32% 29% 28% 28% 23% 26% 28% 28% 27% 24% 23% 23% 22% 27% 22% 24% 21% 24% 21% 20% 21% 21% 20% 20% 22% 22% 19% 19% Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May June July Aug Sept Oct Nov Dec 2010 2010 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2012 2012 2012 2012 2012 2012 2012 2012 2012 2012 2012 2012 2013 2013 2013 2013 2013 2013 2013 2013 2013 2013 2013 2013 A Global @dvisory–G@52–December 2013 10 TRACKING GLOBAL HAPPINESS © 2013 Ipsos
Global @dvisor Belgium–ingTkcarTaking all things together, would you say you are very happy, N/C rather happy, not very happy or not happy at all? Total Happy BelgiumRather happy Very happy 88% 88% 87% 87% 86% 85% 86% 86% 86% 85% 85% 86% 86% 85% 85% 84% 84% 83% 83% 83% 83% 83% 82% 83% 82% 82% 82% 81% 81% 82% 80% 79% 80% 81% 80% 79% 80% 78% 66% 68% 65% 65% 64% 66% 66% 64% 67% 63% 71% 69% 67% 63% 67% 65% 63% 69% 62% 70% 68% 64% 63% 65% 66% 64% 66% 63% 67% 67% 64% 65% 65% 67% 64% 62% 66% 68% 21% 19% 15% 21% 20% 18% 18% 19% 20% 21% 18% 20% 16% 15% 15% 15% 16% 17% 21% 16% 18% 18% 21% 17% 15% 14% 16% 19% 17% 20% 11% 18% 21% 16% 15% 16% 14% 17% Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May June July Aug Sept Oct Nov Dec 2010 2010 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2012 2012 2012 2012 2012 2012 2012 2012 2012 2012 2012 2012 2013 2013 2013 2013 2013 2013 2013 2013 2013 2013 2013 2013 A Global @dvisory–G@52–December 2013 11 TRACKING GLOBAL HAPPINESS © 2013 Ipsos
